HORIZONT article: “Cooperation between Goldbach and Vevo – Need to stop putting TV in lots of different pots”

HORIZONT article: “Cooperation between Goldbach and Vevo – Need to stop putting TV in lots of different pots”

November 15, 2024

Connected TV is where the music is currently playing – and since the new cooperation between Goldbach Germany and the music network Vevo, it’s playing even louder. In an exclusive interview with HORIZONT, Mario Neumann and Richard Brant reveal what potential the companies see in their partnership and where the video industry needs to rethink.